Learning The Trade
We have just spent a lovely week at Harrogate Home & Gift 2012, it was our first trade show and I think it's fair to say a rather steep learning curve. We were as organised and prepared as we could be but there is nothing like learning on the job! Turns out that the greeting card industry is welcoming and friendly, we were most impressed with how supportive some of the more established exhibitors were towards us. The days were long and tiring but we made some good new contacts, met some of our existing buyers and had an awful...