Product Development - Starting At The Beginning

Its a very big part of our job thinking of new ideas and developing new products to keep our little business going.  Seeing a new product launch looks easy, sometimes even obvious but take it from us it's not. Inspiration is one thing, little sparks of excitement about the way a colour looks against another or a flicker of an idea that takes root in your chest and turns to butterflies as it grows is the easy bit.  However these initial flickerings often don't come to anything because the dots don't join up.   Its one thing to have a good...

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genuine originals

Five years ago we were almost alone in the world of personalised prints. A chunky canvas was in the 'in' thing for our walls and artwork for the small people in our lives was rife with tractors or fairies, babyish fonts and garish gender specific colours. We are having a clear out in the office this week as its high time we claimed back some order. During this sorting we have unearthed some wonderful things, mainly the initial workings of some of our most popular designs. These are the before's and after's. Firstly the original version of our Alphabet Art...

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